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  View here: http://bit.ly/2kVkloy 5 minutes with the woman behind our new jewellery collection FEBRUARY 2017   This season, we have collaborated with London-based brand Georgiana Scott Jewellery to bring you an exclusively designed collection of sterling-silver hoop earrings. A brand that wholly aligns with our values of quality, everyday luxury and timeless style, Georgiana Scott produces all its pieces with precision and care in Italy. We caught up with the talented designer, Juliet Rowe, to talk about building a brand, knowing your customer and the enduring appeal of the humble hoop. Your collection for The White Company focuses on...
Spring '17 starts with a London label love affair!  Luxury British brand, The White Company, joins forces with THE HOOP STATION. x Take a peek here to view the collection of 4 x sterling silver hoops. All of the hoop earrings have been made in Italy, naturally. x Choose from a small, everyday staple or a diamond-cut pair with butterfly closures or satin finished matt oval which we have designed especially for the collaboration.          
 Good Housekeeping Magazine - December. Juliet is wearing our Luxe Paperchain necklace, Kooky earrings, endless peacock pearls, Paloma magnetic white pearl bracelet. Photographer: David Venni Fashion editors: Joanne Atkinson, Angela Kennedy.      
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